Whether you need how-to guides or have a burning question, we've got you covered. We share smart and helpful ways to support your entire journey.
In this article we discuss the difference between a copywriter who creates persuasive and sales-driven content, and a content writer who focuses on educational and informative content and how the two can benefit your business.
Understanding projects isn't only for software teams. It's important for each member of the team to be familiar with the project life cycle in order to execute them successfully. In this article, we walk you through each of the four phases.
Creating a newsletter doesn't have to seem like a black box. In this article, we go over practical steps to get your newsletter up and running with your new business idea.
In this article we explore the ways that AI can help support your SEO and content creation efforts. We show how using these tools, you can improve your keyword research, content generation efficiency and brainstorm new ideas.
Graphic designers have a lot of tools at their disposal. There is a never-ending list of graphic design options out there on the web these days, but most of the options require a subscription to continue using them. In this article, we go over the best free graphic design apps out there that you can start using in 2023.
As we move into the new year, it’s time to start thinking about the SEO trends that will dominate content in 2023. These are the 9 predictions that we think will have the biggest impact on the industry
The new year is just around the corner and in this guide, we cover the benefits, costs, and other practical steps to becoming a lifestyle blogger.
Getting a subscriber to a landing page is far from being the end. To convert them, you'll need the best tools to optimize your landing page.
With so much content coming online everyday, your inbox is likely full of newsletters. In this article Kevon explorers how he decides which newsletters to keep and which newsletters to unsubscribe while giving you insight on how you could avoid the latter as a content creator.
If you’re looking to ramp up your newsletter marketing, the last thing you want to do is send out an article that’s not done properly. While it may seem like a simple task, writing an effective newsletter takes skill and attention to detail. Take the time to get everything right and avoid these 7 newsletter writing mistakes.
Having a blog is a great way to keep your business top of mind and in front of your target market. But, if you’re not using a newsletter to keep in touch, you could be missing out on an opportunity to build trust with your audience and engage with them on a regular basis. This article reviews the best newsletter plugins to use with your WordPress blog.
Getting a lot of website traffic can be a good thing for your brand. However, if all that traffic doesn't amount to anything, there's no point to it. With the exception of news sites or blogs generating ads most of the time you want to give your readers a reason for coming. In this article we should you 6 conversion rate techniques you can apply today.
Triggered emails are automated emails that are triggered by a user’s behavior. These automated emails can be used to bring shoppers back to your site, promote special offers, and even welcome new customers to your business. Here are six triggered emails you can use to better connect with your subscribers and make sure they feel your brand love.
Email marketing is a great way to reach out to your customers and let them know about your product, however, laws around CBD can change rapidly. In this article, Winston shows us how we can avoid the spam filters while providing legal information to our readers in this industry.
In this article Grant from Squadhelp walks us through how to choose a brand name and why it's important. He goes over some tips on what makes a great brand name along with some tools if you get stuck in the brainstorming process.
Writing persuasive emails can be tricky. In this article, Omar reviews a few tips and tools that can support your email writing so that it gets higher click through and reply rates.
These days email newsletters are easy to setup. As they say the "money is in the list." In this week's guest post, Jo Barnes shows us how to provide value and build relationships so that we can have a thriving list for years to come.
Social Media Marketing World hosted by Social Media Examiner is one of the world’s largest social media specific marketing conferences. More than 48,000 marketers have attended in the past since 2013 across their series of conferences. This article goes in depth for this past year so you can plan for 2021.
In this week's Featured Author, Jared explores how Slack and Cole Haan have teamed up for the collaboration we never knew we needed and what this partnership says about us.
Due to the ever changing nature of marketing, Content Marketing World is a conference you won't want to miss. Founded by Joe Pulizzi in 2010, we review this year's conference format and speaker lineup.
In this post, Erin breaks down the 6 questions to ask your clients to ensure you get 5 Star testimonials that you can use throughout your marketing.
If you're a seasoned email marketer or just starting to plan out your email marketing strategy, you'll want to include these 10 types of marketing emails that all brands should have.
Email marketing isn’t just a great way to build up a social media marketing platform and a robust customer base on the Internet. It’s also a way to use SEO input to raise a website’s visibility through major search engines.
One of the most common questions we get is whether you can make money with newsletters. In this article we explore some fundamental steps to monetizing your newsletters.